Monthly Archives: January 2016

6 Things you need on your Desk

6 Things You Need on Your Desk

Most of us spend as much time at our desks as we do in our homes. If that’s the case, we should all put some time and effort into making sure our workspace is as happy and motivating as possible. There are tons of cool products out there to choose from when designing your office. We’ve put together a list of the top six essentials to make any workspace awesome.

1. Greenery – No matter what your office or desk situation is, having a plant around is the number one way to make it cozier. Research shows that plants lower workplace stress and enhance productivity by up to 12 percent (source). Plants are natural air-purifiers, meaning that your little plant could keep you from catching that cold going around the office! Additionally, plants can be very calming, while at the same time stimulating critical thinking and creativity.

1. Plant               2. Bonsai

2. Good Smells – Aromatherapy is totally on-trend right now, and for good reason! Aromas have been used for over 6,000 years to affect mood, and your desk area could definitely use some ancient healing. Choose an invigorating scent, like orange or rosemary, or opt for stress-relief and relaxation with lavender and peppermint. Inhaling essential oils triggers your limbic system and can activate the immune system, affect blood pressure, and stimulate digestion. In general, aromatherapy can help maintain your overall well-being.

3. water beads               4. aromatherapy

3. Pictures – When you’re spending long hours at work, it’s important to be surrounded by the people you love. Since your boss would likely disapprove of bringing your kids or grandmother to work with you, displaying pictures of friends and family can be a great solution. Or maybe your motivation is a trip to Italy – hang a photo to remind yourself of that goal! No matter how much you love your job, it is always helpful to have quick reminders of why you work so hard.

5. photo clip               6. photo globe

4. Candy – Not everything on your desk is for you. Having a jar of candy is a fun way to encourage coworkers to stop and say hi! You can change out the type of candy seasonally to add festive flare to your workspace, or become a reliable place to grab a mint after lunch. And, once in a while, you can even sneak a candy for yourself. Have fun choosing the candy container, too. It can be as expressive or as traditional as you like!

7. candy dish               8. candy game

5. Color – Most standard office supplies and furniture tend to be neutral and unassuming. If you want to spice up your desk, bring in pops of colors to express your style! Try a new mouse pad, some purple sticky notes, or a small piece of art for your wall. A few colorful pieces can completely change the character of your workspace. Plus, a lime-green stapler can make creating packets a bit more fun.

9. stapler                   10. clock

6. Zen – When deadlines are approaching and tensions are high, it’s important to take a step back and breathe. Have something on your desk that helps you calm your mind and focus for a moment. Grab a stress ball and flex your grip in rhythm with deep breaths. Tend a Zen garden, figure a Rubik’s cube, or watch sand fall from an hourglass. Keep your item easily visible so that every time you see it, you take a deep breath and remember that this too shall pass.

11. lungs                   12. medicine balls

Every moment you spend at your desk is an opportunity to evaluate your workspace and spend some time sprucing it up. The products featured in this post are from SAGE Online, so check them out! They make great gifts and giveaway items.

 

Want to know what we keep on our desks here at SAGE? Next week we’ll be posting #whatsonyourdeskfrom the SAGE office on our Instagram. Follow along, and tag pictures of your favorite items on your desk!

Items Pictured:

  1. Mini Bamboo Blossom Kit, Illini/Altco Company – Item# 559
  2. Juniper Bonsai Tree, Eve’s Garden Inc – Item# 10112
  3. Water Beads Desk Air Freshener, HandStands – Item# 07124
  4. Essential Oil Gift Set, SnugZ – Item# NGSEO3-DB
  5. Cube-Clip, AAA & MK Promotion – Item# MEMOHOLDERQ1
  6. Mini Photo Globe, Illini/Altco Company – Item# 2718
  7. Candy Jar, Universal Printing Company – Item# 70996-01
  8. Jelly Bean Dispenser, Maple Ridge Farms Incorporated – Item# K503
  9. Stapler, Numo – Item# 0817
  10. Retro Alarm Clock, Tanslin Premium – Item# TA3052
  11. Lungs Stress Reliever, Jetline – Item# SB670
  12. Chinese Iron Balls and Card Holder, Maxplus International Incorporated – Item# D342A-BK

Source: http://www.sageworld.com/blog/index.php/2016/01/13/6-things-you-need-on-your-desk/

4 Steps to using the right hashtags

4 Steps To Using The Right Hashtags

In 2014, “hashtag” was added to the Merriam-Webster Dictionary. If that’s not an indication of how important hashtags have become, I don’t know what is. For those of you just tuning into the 21st century, a hashtag is used in social media to categorize a message. It is the pound sign followed by a keyword (i.e. #keyword). A hashtag immediately expands the reach of your message beyond just those who follow you, to reach anyone interested in that hashtag phrase or keyword.

But how do you find the right hashtags for your content and make sure you’ve got them in the right number, on the right social network? Let’s break it down into four easy steps.

1. How many hashtags should I use?

Before beginning anything else, you should know these basic guidelines for how to use hashtags on each popular social network.

Twitter

Twitter is king when it comes to hashtags, after all, it’s where it originated. Research shows brands that use one or two hashtags can see a 50 percent increase in engagement. Engagement, as measured in these studies, can include clicks, retweets, favorites, and replies. However, using more than two hashtags can actually decrease your engagement by an average of 17 percent.

Facebook

Surprisingly, Facebook posts without a hashtag perform better than those with a hashtag. You can test this with your audience by measuring your Facebook engagement on posts with and without hashtags. If you notice you’re getting a better response without hashtags, don’t feel like you need to include any.

Instagram

Instagram is the best medium for hashtags, because it doesn’t matter how many you use. Interaction is actually shown to be the highest on Instagram posts with 11+ hashtags.

Google+

Google + automatically generates hashtags, but you can still edit them or add your own. And since Google loves Google+, hashtags are now built right into Google searches, giving you more opportunities for you to be found through the search engine!

 

2. What hashtags are influencers using?

Based on experiments performed by BufferappTwitalyzer is a great source to figure out which hashtags to begin with. It does this by showing you how influencers in the industry are using hashtags. Grab a handful of usernames of people and brands in the industry whom you admire, and type their Twitter handle into Twitalyzer. At the bottom of the results page, you’ll see a section for their most commonly used hashtags. Add the relevant ones to your list of potential hashtags.

twitalyzer-PI.JPG

3. Are there related hashtags I should consider?

Now that you have a few ideas of hashtags, you can visit Hashtagify.me to see which related hashtags might also be worth using. Pay specific attention to the circle size on your results; the larger the circle, the more popular the hashtag. Here is what the results page would look like for a search of #promotionalproducts:

hashtagify.JPG

Not every hashtag listed here will be relevant to you, but it does help to see some that you might not have previously considered. In this case, I might add #marketing or #sale.

 

4. Which of these hashtags are the best to use?

You can get some solid data from RiteTag and their visual expression of how much each tag can boost your post’s reach. Among posts that contain the word “marketing,” RiteTag shows these tags as the most likely to be great, good, or overused.

ritetag.JPG

From this, you can conclude that #marketing is overused and instead want to use #contentmarketing. However, if your message is about promotional products, it probably isn’t related to content marketing and you’ll want to stay relevant. In this case, #marketingtips could be a good hashtag for your message.

The “rules” of hashtags could fill a novel, but hopefully you’ve learned the basics on finding the best hashtags to use in your social sharing. What hashtags do you routinely use on social media? We’d love to hear how you’ve put hashtags to work for your marketing strategy in the comments below!

Sources

http://danzarrella.com/new-data-use-quotes-and-hashtags-to-get-more-retweets.html

http://linchpinseo.com/infographic-twitter-tweet-cheat-sheet?doing_wp_cron=1436331377.2541749477386474609375

http://thenextweb.com/socialmedia/2013/12/21/tags-hashtags-ultimate-guide-using-effectively/2/

https://blog.bufferapp.com/a-scientific-guide-to-hashtags-which-ones-work-when-and-how-many#sthash.6v43GWvX.dpuf

http://www.sageworld.com/blog/index.php/2015/07/09/4-steps-to-using-the-right-hashtags/

Motivation and how to get motivated

Check out this article we found:

Motivation and How to Get Motivated

By Remez Sasson

How many times have you started enthusiastically a weight loss program, began a bodybuilding or aerobics training program, or started learning a foreign language, only to stop after a short while?

Often, there is lack of motivation, or only a short-lived one.

Motivation has become a popular term nowadays. There are motivational coaches and speakers, and motivational books and articles. What is it actually, and why do you need it?

Motivation is a driving force. In order to accomplish anything, you need a driving force, otherwise nothing will happen. A wish is not strong enough to make you take action. A wish is a weak desire. Only a strong desire can drive you forward, to act and accomplish aims and goals.

In order to get motivated, you need to know exactly what it is that you want, to possess a strong desire, and to be willing to do whatever it takes to accomplish your goal.

It easier to display motivation in connection with short-term goals. When it comes to long-term goals, it is not always possible to sustain the motivation for a longer period of time. This is why it is wiser to start with small goals, and after gaining experience with being motivated, you proceed to bigger goals.

If you desire to get a certain object, or accomplish a certain goal, but you don’t feel motivated enough to act, it means that the desire or goal are not important enough. To be motivated to take action and do something in respect to your goal, you need to possess a strong desire.

Motivation has much to do with the emotions and the imagination, which means that if you want to increase it, you have to work on your feelings and imagination.

Tips to Increase Your Motivation:

1. Think and analyze your desire, to find out whether you really want to achieve it, and whether it is worth the effort and time.

2. Make your goal very clear. Writing it down will help.

3. Think often about your goal or desire.

4. Visualize your goal as already accomplished, and shut your mind to doubts and disbelief.

5. Read books or articles about the subject of your goal.

6. Read about people who have achieved success. This is quite inspiring

7. Think often, about the benefits you will gain by achieving your goal. This will increase your desire and motivation

8. Visualize, and think about how you would feel after achieving your goal.

9. Repeat positive affirmations such as: “I have the desire and inner strength to achieve my goal”. Repeat this affirmation often, with attention and belief.

10. Start taking small steps toward your goal right now. Don’t wait for the right opportunity and time.

Motivation is the powerful engine that moves you toward success and accomplishments in every area of your life.

Source: http://www.successconsciousness.com/motivation.htm